The future is regenerative
We are two sisters who imagine a world without waste. Since 2016, we've found new ways of making and using beautiful things that are closed loop by design. Globally, 87% of all disposed textiles are sent to landfill or incinerated, releasing harmful greenhouse gases. We work with mill partners in Australia and Europe to weave recycled wool blankets that are made from textiles waste, and can be recycled at the end of their life.
How recycled blankets are made
Closing the loop
Our award-winning blankets are made of factory floor offcuts, deadstock yarn, or post-consumer textiles waste like old woollen jumpers. After your blanket has enjoyed a long life we’ll recycle it for you.
Who's talking about us
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"Seljak’s blankets are made from recycled wool in mottled colours and are a favourite of boutique hoteliers around the country. Best of all, for every 10 Seljak blankets sold, the company donates one to the ASRC. A boujie blanket with heart. We like that."
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"The Seljak Brand blanket is designed to be sustainable, ethical and environmentally friendly; brought to life and kept within a closed loop system. It side-steps landfill, instead being remade into something of equal or higher value."
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"It’s only been just over 12 months since we first officially featured Seljak Brand, and in that time the label has firmly established itself as a leader in the Australian sustainable design industry."
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"Estimates of total global waste from offcuts range from 40 to 120 billion square meters of fabric. Seljak is one small example of a company actively thinking about how to unlock this potential value source."
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"Imagine a blanket that never wears out – one that magical reweaves into a spiffy new affair each time it gets too old and raggedy. Sounds far-fetched right? Yet that's essentially what Brisbane-born sisters Karina and Sam Seljak have created."
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"These beautiful blankets should not be unique, in the future all textiles will be remade. Love that you are using the blankets to talk to & teach circular economy."
Awards
MORE ABOUT OUR IMPACT-
Seljak Brand took out the Sustainable Design category at The Design Files' Design Awards in 2019 for our closed loop blankets.
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The Banksia Awards are the longest running sustainability awards in the world and Seljak Brand was one of three finalists in 2022.
Let customers speak for us
I have bought a few Seljak blankets. I love the philosophy behind them and the blankets are special. The Dune & Lune pair surpass the Seljak reputation. They are the perfect size to wrap around yourself when you are cold, the design is interesting, and they are just so soft and cuddly. Makes a cold day or night something to be enjoyed.
This is my second Seljak blanket and I love it. The colours are gorgeous and the fabric is so soft. Quality, luxurious feel and finish, if planning to use in the bedroom is suitable for single/king single, but would make a generous throw or ‘snuggle’ blanket for the sofa. Very satisfying to know you’re buying Australian made.
I bought this as a birthday gift and it was absolutely perfect. The colour, quality (and warmth) are brilliant. A perfect blanket.
I took a punt on this blanket… it looked like a great wool blanket and was. Great quality, soft warm… makes winter better
Tried out our new Lune blanket over two pretty cold days in Tamworth recently... have to say it's on the "must take" list any time we travel. Love it!
We love the Sunbeam blanket! I bought this as a gift for my boyfriend to keep us cosy on the couch over winter. It is super warm, soft, and the pastel colours work beautifully with our mid century lounge area. It's also lovely knowing this blanket was made locally in Australia.
We love our Indigo blanket. The blanket has a gorgeous quality and feels so nice and cozy snuggled up under. It feels so soft against the skin too. It looks beautiful dropped over our lounge and brings so much charm to our living space.
Very high quality, beautiful deep red colour and most importantly very warm!
The blanket was a wedding present and the bride and groom absolutely loved it. I was so pleased when they told me how much they appreciated the gift.
I love my new Pyramid Blanket and already know that I’m going to have it around for a very long time! The colour and design are wonderful and look lovely against my bed linen. The blanket is light but warm so it will be perfect throughout the year. Thoughtful, sustainable design at its best :)
